About Stichting Goeie Grutten
We support entrepreneurial foundations active within our three areas of work: Food, Energy and Democracy, Media & Privacy. Our foundation donates with money, but also through the use of knowledge and expertise and making connections in our network.
In May 2020, Stichting Goeie Grutten officially received the official approval from the FIN for finalising the procedure of good governance. The FIN is the branch association of Dutch Foundations. This organisations together with their members set up the norms for good governance for boards of foundations in general. We as board of Goeie Grutten Foundation also complied to the norms of the FIN. The assessment is on a voluntary bases. We are happy that we meet the conditions. The approval remains valid for the coming 4 years.
What we do
Goeie Grutten supports long term projects related to sensible, healthy foods with lots of variety and energy transition. We preferably invest in long-term projects and we are always on the lookout for project that help us to achieve our goals
About responsible, healthy food with lots of variety
Our current food system is not sustainable: it is responsible for almost 30% of all CO2 emissions worldwide. Goeie Grutten Foundation believes that this must and can be changed and sees an important role for food-related solutions to combat climate change. In addition, "healthy for both people and planet" should become much more the standard in food supply that is accessible to everyone.
We therefore support projects that focus on one or more of the sub-themes below:
- a more plant-based supply and diet;
- no food waste and valuing residual streams;
- a sustainable and healthy food environment;
- improvement of soil quality;
- sustainable production, as much as possible locally.
About energy transition
Goeie Grutten Foundation wants to contribute to solutions for the complex challenges of the energy transition. These include matching supply and demand and relieving the pressure on the current infrastructure, whether or not in combination with mobility.
We finance projects in the field of the use, production and storage of CO2-free energy. We do not look at solar and wind solutions, but explicitly at everything else that is necessary to switch to a CO2-free energy system that works even when the sun does not shine and the wind does not blow.
Democracy, media and privacy
Goeie Grutten Foundation is committed to a society in which fundamental rights such as privacy and freedom of expression are guaranteed. Crucial to this is the availability of pluralistic, independent and reliable information. Our foundation sees that these rights are increasingly under pressure.
That's why Goeie Grutten Foundation supports projects that focus on:
- Freedom of the press;
- Freedom of speech and communication;
- Improving citizens' privacy, online and/or offline;
- Independent and fact-based investigative journalism;
- More transparency, anti-corruption and integrity in governments and large organizations;
- Promoting and raising awareness of core democratic values;
- Promoting public debate;
- Understanding political influence processes.
The Stichting Goeie Grutten team
The origin of my passion for healthy and sustainable food lies in our familybusiness, a small chain of grocery stores in the Netherlands and my experience as a foodmarketeer in retail and foodproduction. I founded Goeie Grutten Foundation together with my husband Bernd to support projects and organisations that can help changing the current foodsystem into a more sustainable and healthy system.
Born with a passion for technology my focus lies with the energy transition. To realise a carbon free energy system, is hugely complex and often underestimated. In the public debate the problem is often oversimplified, and standpoints can be dogmatic which leads to counterproductive measures. This needs to be changed. I would like the energy transition to be approached on an objective and realistic way and with an eye on future developments and therefore I want to support organisations and projects that have the same approach.
As of 2018 I am board secretary of the Goeie Grutten Foundation. My extensive experience working in the field of philanthropy and foundations helps in the development of the foundation. It gives me great pleasure and energy to develop policy and to work with grantees in the fields of food and nutrition as well as in the energy transition sector. There are so many great initiatives out there and it is important and rewarding that Goeie Grutten can contribute to these organizations.
Sustainability has been a part of me, since I was young. Just a few years ago, while living in New Zealand, I did realize that our current food system is responsible for 30(!) percent of our global carbon emissions. Every single conscious food choice, can thus make a huge difference for both our health and our climate. At Goeie Grutten, I feel privileged to work with impact driven innovators that contribute to the Food and Energy transition.
The board is assisted by an advisery board, which consists of
Jaap Bastmeijer, Jan Meijerman and Saskia van Walsum.
Transparency International EN
TI-NL conducts follow-up research into the Dutch lobbying landscape and advocacy for a more transparent lobby. In doing so, it wants to strengthen confidence in public decision-making in the Netherlands. In 2015, TI-NL already did research and the report “Lifting the Lid on Lobbying” was published, in which the Netherlands scored low.
With the Bean Parade project, stichting Straatboer changes grey business parks into green urbanised areas. Employees of the participating companies, local residents and people with a distance from the labour market are actively involved from sowing to consumption. In this way, eating more vegetables is stimulated, but also biodiversity and climate adaptation.
Transition Coalition Food
A healthy life on a healthy planet is the mission of Transition Coalition Food. This network organization works broadly on a sustainable food system, including the theme: less animal, more plant-based. In the coming years, stichting Goede Grutten will support TCV’s lobbying activities on this theme, so that more effective influence can be exerted on politics to accelerate the protein transition.
Within the FitBizkids program of social enterprise Fawaka Ondernemersschool, children take on the challenge of starting their own sustainable catering business and making the most tasteful responsible dishes. This way they learn what healthy eating and exercise is. Stichting Goede Grutten helps to develop the existing program (for BSO’s) into a version for schools, so that children from all walks of life are reached.
CO2-free flexible energy techniques (techniques that can provide energy when needed without co2 being emitted during production) are desperately needed to meet the climate targets. Natuur & Milieu has previously explored this as a follow-up now with our support to organize workshops with the aim that policymakers, politicians and companies become convinced of the importance of these techniques and their application is promoted.
The Eco-Runner Team Delft designs, builds and races the world’s most fuel-efficient hydrogen-powered (city) car every year. With the Eco-Runner, the team participates in the Shell Eco-Marathon within the urban concept class and strives to win it. With this, the team promotes hydrogen as a fuel in mobility with the aim of making a sustainable future more tangible for a large audience.
By setting up a Privacy Guide (website), PrivacyFirst wants to give the citizen insight into the privacy impact of the use of products and/or services. PrivacyWijzer will act as a source of information for the citizen and as a catalyst for the organizations that need to adapt to current GDPR requirements.
Nationale Week Zonder Vlees
National Week Zonder Vlees is an annual consumer campaign in March with the aim of promoting a more flexitarian diet. Through supermarket promotions, billboards and social media, the whole of the Netherlands is encouraged to eat meat for a whole week and to keep it down. In this way, they make everyone aware of the positive impact of reduced meat consumption and show how tasty and easy it is to eat vegetables. www.weekzondervlees.nl
Wortelschieten is an educational programme of the Foundation de Eetschap, in which New Dutch (uprooted) together with MBO-ers in Agri&Food (rooted) work on food issues. In the new third edition in Dordrecht, in 2021 we will work together with
Eaternity is a Swiss social enterprise that wants to show the world that reliable CO2 footprint calculations on supermarket products can be performed on a large scale, at an affordable price. Making it easier for consumers and supermarkets to make a more sustainable choice. Eaternity.org
Snack bar Chew on it
Snack bar Chew on it uses illusion to influence people’s eating habits. In the mobile snack bar (cart) two iconic snacks are sold, in a vegetable variant: the hamburger and the hot dog. What happens when you change the shape? Will visitors go for a large or small variant? They look different, but they’re equal. The snack bar will be placed in various places: markets, events and in neighbourhoods. www.feedyourmind.nl
The Fruit and Vegetable Brigade
The Fruit and Vegetable Brigade combats food waste by saving fruit and vegetables and delivering them to food banks. It collects, sorts, packages and distributes potato, fruit and vegetable products. A first location is located in Poeldijk. Stichting Goede Grutten supports the creation of a second distribution centre in Venlo, which will be officially opened in 2021. www.groentefruitbrigade.nl
Duiner Films& Formats
Stichting Goeie Grutten has supported the production of a documentary about Herenboeren. Herenboerderijen are cooperative small-scale, mixed farms that are co-owned by non-farmers. These farms produce demand-driven sustainable, healthy and palatable food. www.herenboeren.nl
In a multi-disciplinary project at Wageningen University experts research using water lentils (duckweed) as a green and high-quality protein source for food. The biomass of duckweed grows fast and water lentils provide ten times more protein per hectare than soybeans. www.wur.nl
Kromkommer is a foundation that has been encouraging minimizing foodwaste for a few years already. It started with producing soups from vegetables that were disapproved for human consumption because of their looks. The brand Kromkommer was used for this and characters were supporting its communication. In 2020 the foundation decided to launch
Donor Involve Fund supports social businesses to carry out the changes that bring the world closer to achieving green development goals. Investments have been made in impact- driven ideas concerning the process of polluted/salt water to clean drinking-water. www.pymwymic.com
Slow Food Youth Network
Slow Food Youth Network (SFYN) – an international youth movement who, also in the Netherlands is committed to establish a good, clean and fair food system – links its knowledge about food to communicative skills in all its activities. This is how they draw worldwide attention to food waste and to making the food system more sustainable. www.slowfoodyouthnetwork.nl
Stichting Emmet Energy
The Emmet Energy Foundation is developing a device that transfers the surplus of green energy into methane gas and also get it stored for a limited time. When there’s a shortage on energy, the methane gas can be transfered into energy again. The process is happening in a closed circuit. Goeie Grutten is supporting the financing of the pilot study. www.emmetenergy.com
Focus & Criteria
What we are looking for
Throughout the year, Goeie Grutten Foundation is proactively looking for organizations and projects that are committed to one or more of our areas of work. Our preference in this is for (project) financings of 3-4 years.
The general criteria we apply:
- Geographic focus: the Netherlands;
- National impact or local but scalable;
- The initiators are entrepreneurial: for example, there is thought about self-sufficiency and/or a longer-term earnings model (after the start-up phase) and/or there is an income stream from different angles (risk spreading);
- The project may be in the pilot, start-up or scale-up phase;
- The project is innovative and differentiates itself from other (similar) initiatives;
- Possibility of active involvement of Goeie Grutten Foundation.
Our application form is deliberately not on our website. We will share it with suitable initiatives, once an application is deemed promising. Do you expect your project or organization to be eligible for a donation, please contact us at email@example.com , and we will start the conversation from there.