The Energy Validation Lab is a test program for 6 young startups each year from all over the Netherlands who contribute to the energy transition with an innovative prototype. They are guided in setting up a test case for the prototype. The practical test is conducted at a festival, where the entrepreneur is helped with the production and logistical organization.
DIIF stands for a new form of philanthropy. The fund invests donated money in the very first phase of impact-driven startups within the themes: Education, Agri-Food, Health, and Energy. Profits are reinvested in the fund to allow for new investments to be made.
National Week Without Meat is an annual consumer campaign in March aimed at promoting a more flexitarian eating pattern. Through supermarket promotions, billboards, and social media, the Netherlands is encouraged to go a whole week without eating meat and to permanently reduce meat consumption. The campaign raises awareness of the positive impact of reduced meat consumption and shows how delicious and easy it is to eat plant-based food.