stichting Kromkommer

Kromkommer is a foundation that has been encouraging minimizing foodwaste for a few years already. It started with producing soups from vegetables that were disapproved for human consumption because of their looks. The brand Kromkommer was used for this and characters were supporting its communication. In 2020 the foundation decided to launch a book for children with these characters to improve the consciousness of the foodwaste issue under children.

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